shortcutsguide

Trademark Symbol Shortcut (™)

To type the trademark symbol (™): press ⌥2 (Option+2) on a Mac, or hold Alt and type 0153 on the numeric keypad on Windows. Use ™ for an unregistered trademark.

ActionMacWindows
Trademark ™ ⌥2 Alt+0153
Trademark (copy) ™ ™
Registered ® ⌥R Alt+0174
Copyright © ⌥G Alt+0169

The trademark symbol on Mac vs Windows

The trademark symbol (™) marks an unregistered trademark. On a Mac press ⌥2 (Option + 2). On Windows, hold Alt and type 0153 on the numeric keypad, then release. No number pad? Copy the ™ above, or open the Windows emoji panel with Win+. and search "trademark".

™ vs ® — which one?

Use ™ for a trademark you claim but have not registered. Use ® (⌥R on Mac, Alt+0174 on Windows) only after the mark is officially registered — using ® on an unregistered mark can be a legal problem in some places.

FAQ

What is the trademark symbol shortcut?

On a Mac press ⌥2 (Option+2). On Windows hold Alt and type 0153 on the numeric keypad, then release Alt.

How do I type ™ without a number pad?

Copy the ™ from this page, or on Windows open the emoji panel with Win+. and search "trademark". On Mac ⌥2 works on any keyboard.

What's the difference between ™ and ®?

™ marks an unregistered trademark; ® is only for officially registered trademarks.